
You know…
It will not fly.
It’s a flop.
It’s just crap!
I am returning my iPad.
Well, the last handbook from the Magazine Publishers Association (MPA) has good news for us the tablet fans.
We are not a minority.
We are not crazy.
We are not alone.
We are not the exception.
We were right!
Almost 60% of the US consumers plan to buy a tablet within the next 3 years.
Not only iPads but just tablets.
The mobile media revolution is over us.
Another reason not to miss the INMA/NIEMAN/INNOVATION Harvard Tablet Summit.
Cambridge, December 2-3, 2010.
A Worldwide Summit to learn, master and share new ideas.
Be there!
Tags:
Apple,
Harvard,
Harvard Tablet Summit,
INMA,
MOBILE MEDIA REVOLUTION,
MPA,
Magazines,
Mass Media Gadgets,
Nieman Foundation,
Tablets,
iPad

Yesterday ViewSonic unveiled the ViewPad 7, not a very good one.
And tomorrow SAMSUNG will present its first Android 7-inch Galaxy Tablet (the iPad is 9.7 inches)
So iPad competitors are here and the winners will be… you and me, the consumers.
Expect immediate reaction from Apple.
And a new, better and cheaper iPad model very soon.
More competition is always good.
Another reason not to miss the INMA/NIEMAN/INNOVATION Harvard Tablet Summit.
Cambridge, December 2-3, 2010.
A Worldwide Summit to learn, master and share new ideas.
Be there!
Tags:
Android,
Apple,
Competition,
Galasxy Tablet,
Harvard Tablet Summit,
INMA,
Nieman Foundation,
Samsung,
ViewPad 7,
ViewSonic,
iPad,
innovation

INNOVATION will be again partner with the International Newsmedia Marketing Association (INMA) organizing the second World Tablet Summit.
The first was in Oxford (UK) with the Reuters Institute for the Study of Journalism, and the next will be in Cambridge (USA) under the auspices of the Nieman Foundation.
Oxford was sold out, so plan early (December 2-3, 2010) and register now (before October 22 you will have lower fees).
The Charles hotel in Cambridge is just across the Harvard University main gate.
The opening reception will beat the Harvard University Faculty Club.
What to expect:
• An international audience with media executives from more countries than ever.
• Best practices and succesful cases.
• From iPad to iPay
• What works, what not.
• The leading industry providers.
• No lectures.
• No bullshit.
And remember that an “Extracting New Value from Content” seminar, on December 2, opens the INMA Transformation of News Summit by identifying and benchmarking new content models that generate new revenue from consumers.
The seminar will look at the latest developments in content, paid models, and extracting more consumer revenue.
Tags:
INMA,
Nieman Foundation,
Reuter Institute for the Study of Journalism,
innovation

The Summer 2010 issue of the Harvard University Nieman Reports is here.
The Digital Landscape: what’s Next for News is the main topic that includes many contribution from around the world.
The full index is here and my piece here.
My headlines:
The Tablet’s Mobile Multimedia Revolution: A Reality Check
‘In my opinion, tablets, like the Internet in the past, are fantastic opportunities, not just devices on which to perform the same old tricks.’
By Juan Antonio Giner
Tags:
Harvard University,
Juan Antonio Giner,
Nieman Foundation,
Nieman Reports,
innovation