WHAT'S NEXT: INNOVATIONS IN NEWSPAPERS

Fasten your seat belts.

Here they come.

Andrew Neil, the former Sunday Times editor calls it one of the “most significant media stories of modern times.”

The Guardian breaking-news story about Murdoch papers paying £1m to gag phone-hacking victims could become a nasty media war between these two groups.

News International has always maintained it had no knowledge of phone hacking by anybody acting on its behalf.

Murdoch told Bloomberg last night that he knew nothing about the payments.

“If that had happened I would know about it,” he said.

The Guardian alleges up to 3,000 high-profile figures were targeted including London Mayor Boris Johnson and former culture secretary Tessa Jowell.

The revelations will damage also the reputation of the former editor of The Sun Rebekah Wade, the new editorial director of Murdoch papers in the UK,  and David Cameron’s chief press adviser, former editor of the News of the World, two of the papers involved in these illegal practices.

Read the right-to-the-point post of Roy Greenslade where he describes the NoW as “a paper where stings and the use of agents provocateurs are regarded as legitimate forms of journalism, (and) hacking was no big deal.”

And see how The Times covers the story… saying that David Cameron was urged to dump a close aide over allegations of phone tapping,

Picture by Graeme Robertson/Getty Images

One of the reasons for the quick success of the new Eleftheros Typos has been what we heard all the time from Yianna Angelopoulos, our client and the new owner of ET:

“I want a different newspaper.

“A different one.

“A better and different newspaper!”

Well, if you know Mrs. A, these are marching orders.

And you better deliver what she wants.

So, when the skeptics told us that there was no way to do it in Greece …

That their journalists didn’t have the skills to produce a sophisticated and different newspaper.

That their editors were old-fashioned ones unable to lead a project like this.

That their designers didn’t have the skill to maintain high graphic standards .

That their printing presses had very bad reproduction and poor full color.

That INNOVATION didn’t have any idea about the traditions of the country.

And on, and on …

What we did was the opposite.

We trusted and empowered the local, journalists, editors, designers and printers.

And with the full support of Mrs. A and her first-class management team, we started a process of thinking, thinking, thinking, and training, training, training.

Full and extensive content, newsroom management, graphic and design models were produced (journalism encyclopedias)

So believe me, the new ET was not just a big idea, but a very precise and detailed project.

Gabriel Sama, Marta Botero, Javier Errea, Chiqui Esteban and Pablo Ramirez presented and implemented printed operational manuals that are the secret weapon of any INNOVATION project.

Our British production consultant (formerly with News International), Michael Fairhead was the technical watchdog.

Thanks to him and ET’s new printing presses, we got the quality reproduction that we wanted.

With excellent paper.

Yes, expensive newsprint.

At the end of the day, this was a content-driven project and nothing was purely cosmetic.

INNOVATION believes today more than ever that the newspapers of the future and the future of newspapers is in producing , like Mrs. A wanted, different and better newspapers.

High-quality journalism.

In Greece, too!

The pages that you can see here are from review, another new weekly supplement that, like the rest of the newspaper, has the same unique flavor of good content, good design and great BIG photos.

Yes, photojournalism in a BIG WAY is a terrific tool to enjoy a newspaper.

Enjoy them!