ALFONSO NIETO TAMARGO (1932-2012)

Files under General | Feb 3rd

Alfonso Nieto died yesterday in Pamplona (Spain) but his legacy as a person, friend,  writer, thinker, mentor and leader will last for many years.

He was the absolute force behind the development of Journalism education in Spanish universities.

During his time as president of the University of Navarre we founded INNOVATION.

We learned from him many lessons and one of them was that “nothing is more practical than a good theory.”

Alfonso Nieto was a close friend of the late Leo Bogart, a founding director of INNOVATION.

Like Leo, he was a man of good manners, many friends, sharp mind and highly educated.

Both loved books and libraries.

And both loved newspapers.

But both were very critical about poor media business management.

Without credibility, values and compelling service to readers, advertisers, audiences and communities, press and media were “cathedrals without soul”.

Alfonso Nieto was  a pioneer in news media management education.

He saw very early, in the 1980′s, the big role and future of free newspapers and wrote a seminal book on this matter.

When I went to New York’s Columbia Journalism School as a Ford Foundation Postdoctoral Fellow in 1978, his frequent letters to me during that year were always inspirational, challenging and really friendly.

A few months ago I got in the UK his last one, saying that he missed the Hay-on-Wye bookshelves!

They too, and all of us.

Don Alfonso, we will miss you very much.

 

 


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APPLE IPHONE 4 PRESS CONFERENCE: IF YOU HAVE BAD NEWS, BETTER WAIT UNTIL FRIDAY…

Files under General | Jul 15th

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Bad news?

Send any press release or held a press conference on Fridays…

That’s the PR tradition.

So Apple not very active PR department (the fans do the work for them) announced the iPhone 4 press conference… for tomorrow Friday.

Why?

My feeling is that not because they want to hide the bad news (they are right now everywhere) or because they need to give time to the press to come to Cupertino (in less than 12 hours any American, European or Asian journalist will be able to show up in California) but… because they are trying to gain as much time as possible in order to fix the problem, organize any refund, respond to any recall or to have the supply chain ready with the new phones.

The press conference is going to be at 10 am (California time), so the markets in New York (2 pm) still will be open, and able to react to the news.

This is my take:

If the news were BAD, they will had organize the press conference AFTER the closing of the markets in Manhattan.

But because there will be GOOD news, they want Apple shares going up as soon as possible as the best response to the iPhone 4 crisis.

Right now the shares are going down, like in the past few days: from $261 on July 8 to less than $247 today.

So this is my advice: buy Apple shares tomorrow morning BEFORE the press conference and cash them in the evening.

And buy a new fixed iPhone 4.


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THE IPAD REVOLUTION ACCORDING TO INNOVATION

Files under General | May 5th

JS INMA ITABLET VIDEO

Watch here Juan Senor, INNOVATION’s partner and UK director, interviewed last week in New York at the INMA World Conference.

And read here more details about the INMA/INNOVATION Oxford Tablet Summit.


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ROGER FIDLER AND HIS EARLY VISION OF THE NEWSPAPER TABLET

Files under General | Jan 4th

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Now that the Apple iTablet is coming, we must give the proper credit to the early vision of our friend Roger Fidler.

I meet Roger in the late 1980′s and since then we have shared the same hope: that one day, print newspaper will migrate to new digital platforms.

My “rubber newspaper” idea was inspired by his concepts and prototypes.

Roger was our host in New York’s Columbia University and at the Boulder’s Knight Ridder Information Design Laboratory, where one of my former students, Alvaro Moncada, had a fantastic summer internship.

Roger Fidler was a journalist and newspaper designer for 34 years and has been on the leading edge of online and digital publishing development since the late 1970s.

As program director for digital publishing at the Donald W. Reynolds Journalism Institute (RJI), he coordinates digital publishing research projects and the Digital Publishing Alliance (DPA).

Here you can watch a 1994 video with his first Newspaper Tablet prototype.


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LONDON’S MAYOR GETS 250,000 GBP FOR 50 DAILY TELEGRAPH COLUMNS A YEAR

Files under General | Jul 15th

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Boris Johnson is a real character.

Like New York mayors Fiorello Laguardia or Ed Koch, he is a picturesque and extravagant political figure.

He was the editor of The Spectator and he writes very well.

So, The Daily Telegraph, owner also of The Spectator, decided to pay him 250,000 GBP a year for a weekly column in the paper.

He gives 50,000 GBP to charities, so 50 columns a year means that he really makes around of 4,000 GBP per column.

I don’t know how much other leading British or American columnists charge for their columns, but it doesn’t seem like a big deal to me.

And perhaps he is right, and this really is what he called (watch here the video) just “chicken feed”.

The real problem here is not what he makes as a columnist (as mayor he gets 140,000 GBP a year) but how you can cover local politics if the mayor is on your payroll.

That’s the big issue.

A London newspaper cannot pay anything to the mayor of the city.

Period.


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