This blog is like a virtual museum of vintage design.
A fantastic clearinghouse for brilliant and simple ideas.
Illustration and design at their best.
A visual treasure.
Enjoy and taste it!
People still expect miracles.
But newspapers cannot, a must not, expect any miracles from Cupertino.
What the Appple iSlate means for newspapers is this:
1. You need to embrace multimedia content production and multiplatform distribution.
2. You must be where, when and how your readers want you, or you will miss them.
3. You need to reach new readers, more audiences and unique communities if you want to stay necessary and relevant.
4. Your advertisers want more targeted messages.
5. You need a 24/7 not a 16/5 fully integrated multimedia newsroom operation.
6. You content output must be better, faster and more unique than ever.
7. Words matter but WebVideo rules.
8. Brilliant design presentation will be a must.
9. Typographical excellence will make the difference.
10. And it’s time to invest in quality content, digital creativity, multimedia talent, and innovation.
Welcome to the future!
More amazing pages from i, the new INNOVATION’s revolutionary newspaper of Portugal that excels in how to present and explain the news using the best tools of visual journalism.
Investing in hard news.
With knockout pictures.
Covering Sports with revealing and compelling interviews.
Or just splashing terrific and well edited panoramic pictures.
And small is beautiful, too.
And bold double spread pages that you never saw before.
Yes, nothing new.
The best of the best solutions for any newspaper.
And this is, for me, the biggest lesson learned from the directors and editors of i.
They are the ones that deserve the credit for this display of creativity and courage.
The INNOVATION team was only a provocateur.
They are the ones that at the end of the day implemented our crazy ideas.
The new Eleftheros Typos, relaunched by INNOVATION, proudly displays a masthead stamped with the European Award today.
Here are some great pages from its daily showcase of creativity, plus two full-page ads announcing the European Award:
I asked INNOVATION Director Thomaz Souto Correa about the ASME winners and these are his remarks:
The best cover of the year is really … the best cover of the year: New Yorker, September 11.
It is a double cover, and – in my view – has to be shown in two steps.
First, the reader sees the white cover, with the walker suspended in the air.
When you open the magazine, you see a second cover, where the reader sees ground zero
It’s brilliant and innovative.
The second best cover, in my opinion, is Time’s cover with the elephant going away.
It’s the winner in the “best concept cover,” and it’s also brilliant and innovative.
Creativity has to be reinforced, because it is in a very low moment…
Thomaz Souto Correa was the executive vice president of Editora Abril and past president of the International Federation of the Periodical Press (FIPP), and now is working with Juan Cano and Guillermo Nagore on the first Innovations in Magazines Global Report.