Archive for the 'el-pais' Category

CLONE JOURNALISM

They are big competitors in the Spanish newspaper market.
But last Sunday they reacted with the same thinking, the same news agenda, the same picture and the same design.
Welcome to the clone journalism club!
UPDATE: Well, Nacho said that I was cloning his blog, and he is right and deserves the credit.

THE NEW DESIGN OF EL PAIS

I agree with many disappointed readers of El Pais.
I don’t like its last redesign.
At all.
The first design by Reinhard Gade and Julio Alonso was almost perfect.
Since then, all the changes have been just cosmetic.
El Pais, like many newspapers, doesn’t need to change the design, but the content.
The newsroom management.
The news format.
The news stategy.
To attract [...]

PUBLICO, A DEAD BODY?

UPDATE (October 16):
I am in Madrid.
My hotel is in the centric Gran Via.
Three newsstands around 6 PM:
Two or three El Pais, El Mundo and ABC at each of them.
And 20-25 Publicos.
The three vendors agree:
We sell one Publico for each El Pais.
Not very good news for the new national Spanish newspaper.
I don’t know about Publico’s business [...]

A NEWSSTAND VERDICT FOR PUBLICO

When I arrived in Barcelona (Spain) on Thursday night, I went to the first newsstand at the airport on my way to get a taxi.
The rack of newspapers was almost empty.
It was 9 pm.
No La Vanguardia.
No El Periodico.
Two Avui.
No El Mundo.
No El Pais.
No ABC.
Three La Razon.
Twenty Publico!
Publico is the new national newspaper launched a few [...]

JOURNALISM AND THE INTERNET

During a recent roundtable about the future of newspapers:
“The internet will save Journalism.”
-Javier Moreno, editor, El Pais, Madrid, Spain.
Amen.

JESUS DE POLANCO (1929-2007)

Jesus de Polanco died Saturday at the age of 77.
Polanco, the billionaire chairman of the Spanish media conglomerate Grupo PRISA, co-founded El Pais and founded Grupo PRISA, which also owns radio and TV stations and publishing companies.
Grupo PRISA is the largest media company in the Spanish-speaking world.
El Pais, launched in 1976, following Franco’s 1975 [...]

GOOD DESIGN

From the sports pages of El Pais in Madrid, Spain.
El Pais is going to be redesigned.
Why?

GODSPEED!

As you know, the launch of the new design of The Virginian-Pilot was done during the Sail Virginia celebration.
The sail event, running June 7 to 11, featured a fleet of more than 50 tall ships, military and character vessels from the United States, Bermuda, Brazil, Canada, England, France, Germany, India, the Netherlands and Uruguay.
This [...]

I WORRY ABOUT… MORE NOW THAN I DO ABOUT…

Last week, Time Warner Chairman-CEO Richard D. Parsons, who told a media conference audience in London:
“I’m going to say something I shouldn’t say.
I worry about CNN more now than I do about CNN.com.”
Well…
Let me say in the same way that:
I worry about The New York Times more now than I do about nytimes.com
I [...]

BIG ADS ON SPANISH FRONT PAGES

It is a national 50-day advertising campaign.
Started today.
El Pais, El Mundo and Expansion published a smaller version of the same ad.
In La Vanguardia, ABC, El Periodico and other newspapers, the ACCIONA ads were bigger.
ACCIONA is a Spanish company investing and doing business in the green energy sector.
The ad today was a celebration of [...]

EL PAIS.COM GETS BETTER THAN EVER

elmundo.es is the world leading Spanish speaking news web site but now elpais.com launches a new design that is big, clean, clear and easy to navegate.


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