KM(CERO)

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The leading school of journalism in Chile has launched km(cero), a free biweekly newspaper, in partnership with Publimetro, the local Metro company.

Target: students, 18-25.

Market: 32 university campuses in Santiago, the capital of Chile.

Advertising: 10 pages in the first issue.

As you can see in this pdfviewer, km(cero) has better design that many Metro papers.

So, this could also be a good school for newspaper designers.

Our friend Eduardo Arriagada is the editor.

(Thanks to Juan Pablo Garnham)



CLONE JOURNALISM IN CHILE: SAME HEADLINES, DIFFERENT NEWSPAPERS

El Mercurio and La Tercera in Chile are very good newspapers.

They want to be different.

But last Monday their sport supplements came up with the same headlines for the same story.

(Thanks to Juan Pablo Garnham Oyarzún)

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