I have gotten several messages asking the same question:
Why can’t we do this in the USA?
Well, if an under-6,000-circulation Catalan newspaper can do it, we can too.
What we need are:
Editors and publishers ready to break the rules.
Newsrooms ready to embrace change in a big way.
And readers and advertisers ready to support and enjoy WILD IDEAS.
Yes, WILD IDEAS.
Like these recent pages:
And a small, but very important, detail:
This is another example not only of WILD IDEAS in action, but also of CAVIAR JOURNALISM.
The pictures and the cropping are great, but the captions are the best: mini, opinionated blocks that make the image, page and design relevant.
It’s not what you show, but what you say with images, words and ideas.
WILD IDEAS+CAVIAR JOURNALISM!
