“Trying to assess the true importance of the Internet now is like asking the Wright brothers at Kitty Hawk if they were aware of the potential of American Airlines Advantage Miles,” said The New York Times Publisher Arthur Ochs Sulzberger, Jr.

Sorry, but Yahoo!, MySpace, Google, Flickr, YouTube or Facebook, for example, are quite mature developments and the slow response of many traditional media publishers shows that they are not the Wright brothers of the Internet.

Today, The New York Times stock is lower than ever.

Around $18 right now.

Going down again and again after Morgan Stanley sold its nearly 10.4 million shares in the newspaper.

The newsroom is producing a first-class product, but the business management is doing a third-class job.