WHAT MEDIA COMPANIES COULD LEARN FROM IBM

Files under General | Oct 22nd

Simon Valdman writes:

“The challenge isn’t just to do something smart and new on the edge of a traditional business – but to transform the business as a whole, and to position it for sustainable, profitable growth in the future.”

What a lesson for the print versus online talibans!

And said by the former director of digital strategy of the Guardian Group.

(Thanks to Guillermo Nagore in NY)


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