WHAT'S NEXT: INNOVATIONS IN NEWSPAPERS

Cameron and Clegg: neck to neck.

Brown, toasted.

BBC wins versus ITV and SKY on best set and best presenter.

The Guardian, pro-Labour but now pro-Liberal Democrat, makes Cameron the winner with this column written by his associate editor Martin Kettle:

The central character in the three-man drama that has so energised British politics this month is neither Brown nor Clegg but David Cameron. It is Cameron who, after a bad debut two weeks ago came back with a stronger performance last week and who, in Jeremy Hunt’s phrase, faced the most important job interview of his life.

The News of the World lies again.

If you see their graphic, the survey results show that the opinions of British voters have not changed too much after the two last national TV debates…

So perhaps the smearing press campaign is not working?

And also that this survey for the News of The World gives Cameron’s party 36 percent, six points ahead of Labour on 30, with the Liberal Democrats at 23 percent… but if the findings were turned into votes on May 6, Labour would be the biggest party with 280 seats, four more than the Conservatives.

But let’s keep in mind that according to the poll almost HALF of voters admit that they could change their mind before May 6.

Read here the full data, that only experts will be able to process, so the graphic will work better as another misleading tactic of the News of the World.

It’s a shame because Ipsos MORIS website still at this time is not giving the right interpretation of the survey.

And now… the war of words.

From both sides.

The BBC reports:

A leading Russian historian has admitted writing anonymous online reviews condemning his rivals’ work.

Orlando Figes, a professor at Birkbeck College in London, wrote the negative reviews on the Amazon website.

His admission follows a row between top UK historians over the string of reviews that praised Figes while criticising other authors.

In a statement, Figes – who is now on sick leave – “apologised wholeheartedly” to all concerned.

Robert Service, a respected historian of the Soviet Union and the subject of one of Figes’ anonymous reviews, wrote in the Guardian newspaper that the “secretive rubbishing of my work… [was] disgraceful.”

Well, no newspaper or magazine will print anonymous letters or comments from the readers, and if sometimes they do it, the editors know the real identity of those writers.

It’s amazing that in the online culture, mega websites like Amazon could accept this kind of practices.

Critics with no real face are just cowards.

The Daily Telegraph reports:

“On the night of the televised foreign affairs debate, Labour published as the main image on its official website a photomontage of the Tory leader pushing a wheelchair in which William Hague was seated.

Their faces were pasted on the bodies of two characters from the popular BBC comedy series Little Britain. “They’ll turn Great Britain into Little Britain,” says the caption. “Under the Tories, Britain would have less influence on the world stage.”

Later, party officials removed the image from the website after they received complaints about its tastelessness.

Cameron’s son, Ivan, died last year aged six after spending his life in a wheelchair. Ivan, who suffered from cerebral palsy and epilepsy, was often photographed being pushed in his wheelchair by his father.”

At the same time, Nick Clegg is getting a rough time in all the national newspapers (except The Guardian and The Independent).

Very rough, very nasty.

So the removal of this poster is the only good news.

Almost one year after the launch of i, the young quality national daily-news-magazine newspaper of Portugal presents its new Weekend Magazine, Index.

Like the previous award-winning magazine NOS that was scheduled to last one year, this new one has been also designed by Nick Mrozowski, the fantastic Art Director of i.

This is a sample of the first issue that has 60 pages.

Quality journalism always will have future.

Congratulations!

Kudos to the BBC News website!

In one package:

The last (bad) news from Greece.

Ad the instant analysis.

Newspapers be aware of this new way to cover stories.

In the past, you were proprietaries of the news.

Not anymore.

But you expected to be proprietaries of the analysis.

Well, not anymore either.

That’s good news for our readers, audiences and communities.

Tom Bodkin, the New York Times art Director, was speaking a few minutes ago in a conference in  Texas and some of the participants are twittering here.

Well, some of them will need a basic writing and reporting 101 training.

As you can see, speed is good but accuracy is better.

In tomorrow’s Saturday edition, i will publish the first issue of Index, its new Weekend Magazine.

A great new magazine produced by a great newsroom.

Later, the concept and the best pages.

Before the debate:

Massive press bullying against Nick Clegg.

Gordon Brown: groggy.

David Cameron: lost in the campaign’s fog.

After the debate:

Winner: Cameron.

Big loser: Clegg.

Sky: better than itv, but both below average.

The moderator: A fatty Adam Boulton with too much food or drinking before the debate. ITV’s Alistair Stewart was quite better.

The best: lies in the Labour leaflets.

The worst: the bashing of Catholics.

What’s clear: Clegg lost momentum

In summary: Labour is out, bur Conservatives still are not in.

the third debate will be crucial not for Brown or Clegg, but for Cameron.

In a post-debate poll, for The Sun, 36% of viewers said Mr Cameron won, with 32% for Mr Clegg and 29% for Mr Brown.

Mr Brown was up 10% on last week’s YouGov instant poll, Mr Cameron up 7% and Mr Clegg down 19%.

UPADTE:

After reading this morning newspapers it’s clear to me that Brown has to resign, Clegg replace him, become the Labour candidate and he will win the elections.

This will be Lord Mandelson’s nigthmare!