Why News Corp. chairman and managing director Rupert Murdoch announced that he was going to start charging for online news content by July 2010 and not right now?
It’s amazing how just a declaration became like a biblical message.
Well, I an happy to read this TIME’s Belinds Luscombe analysis and agree 100 per cent.
Yes, Murdoch was trying to confront the bad results, and save the face in front of investors and shareholders and as Belinda says:
“Murdoch cares little for Wall Street, but he knows his investors need to have confidence that he’s on his game. The switch to a pay model smacks of virility and aggression, the Murdoch of yore. “If we’re successful,” he said, “we’ll be followed fast by other media.”
So, don’t expect miracles or magic solutions for the online payments fiasco.
Only a few and very unique news websitres will be able to charge.
Tags: News Corporation, Rupert Murdoch