The World Association iof Newspaper-IFRA announced today the 2009 World Young Reader Prize winners.
La Repubblica of Italy, won the top award on the Making the News category, for its relaunched Repubblica@scuola student reporter project that used all platforms and featured regular contact with real journalists to assure lessons about professional news-gathering.
Behind this amazing project is the INNOVATION partner Consuledis.
Consuledis CEO, Gianluca Bovoli, has been for many years investing talent, efforts and creativity in Repubblica@scuola, and this is a well deserved recognition.
We are now working with other international clients of INNOVATION launching similar multi-media projects that capture the imagination of young students: a new generation of Internet natives that find in this new model an innovative way to discover that newspaper are multi-media platforms.
For readers, audiences and communities.
This is the natural evolution of the old fashion “Newspaper in Education” programs.
La Repubbliuca and Consuledis have developed a new and fantastic way to attract young newspaper readers.
If you are interested, I can send to you a PDF with the full entry of the project in English.