Files under General | Dec
2nd
Steve Outing is right with these 11 ways to save print newspapers:
1. Issue an edict: Digital is first!
2. Consolidate print and online editing functions.
3. Print edition: Don’t bother chasing young people.
4. Print edition: Focus on the core demographic.
5. Guide older print loyalists to a life online.
6. Reduce the number of print editions.
7. Online: Broaden definition of news to include micro-personal.
8. Hire a social VP.
9. Experiment, fail, experiment more.
10. Leverage your remaining staffers, and augment them.
11. Consider retirement.