Read this fascinating story to see how journalism is alive at The New Yorker.
Pascal Dangin is the premier retoucher of fashion photographs.
Art directors and admen call him when they want someone who looks less than great to look great, someone who looks great to look amazing, or someone who looks amazing already—whether by dint of DNA or M·A·C—to look, as is the mode, superhuman…
In the March issue of Vogue Dangin tweaked a hundred and forty-four images: a hundred and seven advertisements (Estée Lauder, Gucci, Dior, etc.), thirty-six fashion pictures, and the cover, featuring Drew Barrymore.
To keep track of his clients, he assigns three-letter rubrics, like airport codes.
Click on the current-jobs menu on his computer: AFR (Air France), AMX (American Express), BAL (Balenciaga), DSN (Disney), LUV (Louis Vuitton), TFY (Tiffany & Co.), VIC (Victoria’s Secret)…
“I look at life as retouching,” Dangin says.
“Makeup, clothes are just a transformation of what you want to look like.”
Well, this type of journalism has been the way of life since Harold Ross invented the magazine.
If you want to write for The New Yorker you need curiosity.
Readers love to discover the people behind the People.
The things behind the Things.
What the magazine does each week is please a very basic reader request:
“Tell me a story!”
As simple as that.
With words.
With pictures.
With journalism!
(Picture by Josef Astor)
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