KM(CERO)

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The leading school of journalism in Chile has launched km(cero), a free biweekly newspaper, in partnership with Publimetro, the local Metro company.

Target: students, 18-25.

Market: 32 university campuses in Santiago, the capital of Chile.

Advertising: 10 pages in the first issue.

As you can see in this pdfviewer, km(cero) has better design that many Metro papers.

So, this could also be a good school for newspaper designers.

Our friend Eduardo Arriagada is the editor.

(Thanks to Juan Pablo Garnham)



NEWSPAPER MEMORABILIA (1)

Files under European newspapers, Posters, illustrators | Oct 5th

Vintage posters from European newspapers.

What a wonderful way to promote newspapers!

With great illustrators.

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THE FUTURE OF JOURNALISM EDUCATION AND THE JOURNALISM EDUCATION OF THE FUTURE

Files under General | Oct 5th

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Jeff Jarvis steals the show again with some provocative suggestions during a symposium at Columbia University:

Journalists must now augment their traditional and valued roles of reporter, watchdog, questioner, vetter, investigator, editor…

They need to take on new roles, as moderator, enabler, organizer, talent scout, even journalistic evangelist and educator…

News is a conversation. Life is a conversation.

The question for us is, how do we teach our students to be great conversationalists?

Well, more than 12 years ago, Carlos Soria and I wrote a manifesto about the Journalism Schools of the Future. With a few updates, I think that we had some answers for Jeff Jarvis:

First: Improve the Liberal Arts curricula of your School.

Second: Teach the student how to think, how to read, how to write, and how to speak in more than one language.

Third: Thinking is more important than doing.

Fourth: Avoid mono-media majors and don’t spend too much time with technology: students know more than many teachers!

Fifth: Travel and train your students with some semesters abroad. The Erasmus program in Europe is a must. Joseph Pulitzer was right.

And if your life is spent on a computer (see the same picture from my last post), remember what the British say: “garbage in, garbage out.”