Files under General | Feb
8th
Público, the quality daily newspaper in Portugal is launching its new graphic formula on February 12.
In this videoclip you can see the new logo (a big P instead of Público) and the new P2 section, following The Guardian model.
The changes have been made under the direction of Mark Porter, Art Director of the British paper.
The newspaper, owned by SONAE, a leading Portuguese industrial group, had several redesigns in the last few years.
It is a serious paper.
Perhaps too serious.
But a good one.
I am sure that these changes will make it even better.
The promotional videos show a more lively approach.
Público was INNOVATION’s first client in Portugal.