Eric Schmidt, CEO of Google, the search company which this week reported that quarterly profits soared above $1 billion for the first time, predicts that personalization of information will continue to be one of the biggest trends for the Internet.
Any doubt?
No.
The problem is who knows what and for what purpose.
If you watch this excellent video clip, Master Plan (About the Power of Google) , you will understand better what I mean.
Directed and produced by Ozan Halici & Jürgen Mayer at the University of Applied Sciences Ulm, Germany.


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