BENCHMARKS... NOW FOR LIBERATION

Bush is losing his war in Iraq and to stop the mess he is talking about "benchmarks."

Welcome to the last argument!

Now the Rothschild's team in Liberation is talking also about "benchmarks."

Well, not good.

The newsroom responded that their approach to save the paper "est uniquement comptable et statistique".

Rothschild wants to have a "quotidien haut de gamme, de 40 pages".

And the new Liberation has to achieve these "benchmarks":

"Un feuillet = 1500 signes; un article = 3 feuillets en moyenne; un journaliste = 1 article par jour en moyenne... Un éditeur édite 7 pages"

In summary, the banker wants only "100 journalistes écrivants" against the current "198 journalistes permanents."

The Liberation of Mr. Rothschild is dead.

Somebody has to tell this brilliant financier that a newspaper is something more than numbers and ratios.