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Sunday, August 20, 2006

OUTDOOR MEDIA ADVERTISING CAMPAIGNS

I found several websites where you can track new advertising ideas.

Media is not very well represented.

But we can learn a lot from other industries in order to improve our creativity, or the creativity of our promotion providers.

Our experience around the world is that this lack of smart ideas is a big problem for newspapers.

What we get from the advertising agencies is not too good.

In the future I plan to post the exceptions to this rule: really smart media campaigns.

Like these first ones.

I wait for your examples and suggestions.







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