A NEW INTERNET STRATEGY IS NEEDED
It seems that the French "intelligentsia" is at the rescue of its Media Industry.
A new Precepta 300 page report Les médias face l´Internet has a lot of ideas and proposals.
The main author of the report, David Targy, was interviewed in Libération about the conclusions:
Interactivity, interactivity, interactivity with our audiences is a must.
What we have done with our websites is wrong.
A more bold approach is needed.
Or the risk is to become a marginal player in the new media landscape.
A new Precepta 300 page report Les médias face l´Internet has a lot of ideas and proposals.
The main author of the report, David Targy, was interviewed in Libération about the conclusions:
Interactivity, interactivity, interactivity with our audiences is a must.
What we have done with our websites is wrong.
A more bold approach is needed.
Or the risk is to become a marginal player in the new media landscape.
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